Should we be taking NFTs seriously?
- Robert Buratti
- Jan 11, 2023
- 2 min read

Non-Fungible Tokens, or NFTs, are a type of digital asset that represent ownership of a unique item or piece of content, such as a digital artwork or collectible. Unlike traditional digital assets, such as a JPEG image, an NFT is verified on a blockchain, which is a digital ledger that is decentralized and distributed across a network of computers.
One of the main advantages of NFTs is that they provide a way for creators of digital art and other forms of digital content to sell their work in a way that establishes ownership and provenance. This is important because traditional digital art, such as a JPEG image, can be easily copied and distributed, making it difficult for artists to make a living from their work. With an NFT, the artist can sell a unique digital asset that can't be replicated, ensuring that they are the only one that can profit from that specific art piece.
Additionally, NFTs also create a new way for collectors to purchase and own digital art, providing a new form of investment that can be tracked on the blockchain. This has led to the rise of a new market, known as the NFT market, which has seen a surge of activity and investment in recent months. Many high-profile digital artists, musicians, and even athletes have started creating and selling NFTs, which have been sold for millions of dollars.
However, it's worth noting that the NFT market is still relatively new, and it's not yet clear how well it will hold up over time. Some experts have raised concerns about the environmental impact of NFTs, as the process of creating and trading them requires a significant amount of energy. Additionally, there are questions about the long-term viability of the market, as it's not clear how well NFTs will hold their value over time.
NFTs are a new form of digital asset that are shaking up the art market, by providing a new way for digital creators to establish ownership and provenance, and for collectors to purchase and own digital art. However, while NFTs have the potential to revolutionise the art market, it's important to be aware of the potential challenges and risks associated with this new technology.





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